About us

SEESworld commenced development in 2010 in Sydney Australia as a new breakthrough business system that effortlessly advertises with authentic moments driving smart consumption. We quickly realised how authenticity in advertising could solve the most complex problems in the world - social, economic, and environmental sustainability.

We identified ego-based advertising and biased mainstream news as the roots of social, economic, and environmental problems. This compelled us to commence community awareness campaigns and take legal action with the United Nations, to enforce international law, article 12 of the Universal Declaration of Human Rights:

"No one shall be subjected to arbitrary interference with his privacy, family, home or correspondence, nor to attacks upon his honor and reputation. Everyone has the right to the protection of the law against such interference or attacks."

Advertising based purely on ego is dangerous. It sends an unrealistic message to everyone, especially our youth. It fawns over the fake and states that this is real. It's not bad to want to buy things, nor is it a sin to aspire to something better or cool. What is wrong, is the message that material gain alone will be our salvation - that constant acquisition is the benchmark of success and hence happiness. This incessant manipulation is not cool.

Profit is not a dirty word. In fact, it's very good for business, good for the country, and is highly recommended! However, it's the means to this end that is in question and needs to be questioned. It is no longer conscionable to advertise in this way, not at the expense of the people or the planet. Advertising this way is not sustainable for anyone - not for big business, not for the consumer, and neither for the environment.

It's time to champion and be part of your SEESworld - Social Economic Environmental Sustainability.