Cooler planet initiatives since 2008

Polar Star Yuj: Organic Change Adaptation


fight for whales with water, solar, wind and united world power

sweet dreams of quiet oceans

  • Polar Star Yuj


    I am excited to introduce a new service for 2024 called Polar Star Yuj, a culmination of 15 years of research, trials, and observations in the field of Change Adaptation.

    We prepare individuals and companies right now for future eventualities. Polar Star Yuj resets the mind by eliminating anxiety and cultivating a healthy environment that enhances deep focus and nurtures breakthrough thinking.

    Our unique actionable steps accelerate change adaptation whilst fulfilling OH&S obligations and are now tailored to a corporate office or even a mine site.


Organic Change Adaptation

  • Mental Health Research

    A groundbreaking twelve-year study of the impact of consumption promotion upon language, emotions, the body, and ecosystems gave rise to a new mental model. Viewing the six key life spheres - nutrition (smart food), body (physical movement), personal products (chemicals), feng shui (object placement), consciousness (unfettered sensory roaming), passion (spiritual), and creativity (emotional intelligence) - through this lens helps activate quantum shifts in thinking. We hope you will join us on a breathtaking journey of enlightenment with the purpose of creating personal and business wealth that nourishes ecosystems and communities..

  • PURE: Public Uniting Relations

    Findings from over a decade of practical wisdom observations in Australia, Asia and Africa along with groundbreaking media studies has given rise to PURE (public uniting relations), a new lens through which to process information. New rays of relation appear between ourselves and others – plants, people and other nations. In South Africa we worked for dispossessed communities using PURE and achieved land and home ownership exceeding 6 million US Dollars for them. In China it helped us see a broad philosophy of economic mobility for it's majority.. See here for more..

  • Polar Star Yuj: yoga designed to end gender-based violence

    The seed for what ultimately developed into Polar Star Yuj was planted during the 2008 Global Financial Crisis. Witnessing the suffering during this time of turmoil brought about the realisation that societal change had to be driven by paradigm shifts in business.

    Mario started researching the history and psychology behind Public Relations. Equipped with this knowledge, he started his quest to change business systems. After many years abroad, Mario traveled back to his country of birth, South Africa. 



d. SEESlight technology: Live News, Live Resume & SEEchat

Invest in a new way of growing business and connecting people that prevents pandemics. We offer a breakthrough business system that effortlessly advertises with authentic moments driving smart consumption. Our technology attributes new value to what we already have and seeks out opportunities that unite different communities. This could solve some of the most complex problems in the world - social, economic and environmental sustainability. By commercialising the link between consumer sentiment and business growth, we can deliver sustainable profit.

  • Small Business

    Small business growth is key to reducing financial inequality, throughout the world.


    Harvest authentic moments and create  new role models for youth - real sales - real growth


    Lead with authentic moments, flood the internet with the great things your people do for the community.


    Daily share the authentic things your staff do, on your website's SEO Live News.